Musicians that play festivals quickly know where they stand in the world.
If your name is at the top of the poster in large font, things are going well.
If your name is at the bottom in small font, you are an up and comer.
Take the poster for the Pilgrimage Festival in my hometown.
There are multiple font sizes here.
Daryl Hall is the largest.
Anderson East is smaller.
Ralph’s World is the smallest.
There’s a temptation to think that small font is bad and big font is good, but that’s just not true.
Regardless of your font, you have one job, to rock hard.
Whether you’re microscopic or larger than life, you better bring every bit of you to that gig.
Your business might not be blowing up right now.
Your book might not be jumping off the shelf.
Your online store might feel quiet.
That’s alright, you’re just in the land of small fonts.
Me too.
I was briefly a bigger font when I worked with Dave Ramsey. He generously shared his platform with me and for a minute I had a bit of big font experienced.
I am a small font now. I am an entrepreneur. I am in the same trenches you are.
I love it.
I’m going to rock my small font so hard.
I’m going wear my tiny font like a tiny little badge.
I’m not going to ever shy away from the small moments.
Will I be a big font someday?
Will you?
I don’t know. Maybe, maybe not.
I’m not sure if it matters.
You’ve got to play big, even if you’re small right now.
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The font doesn’t get to determine how I work.
I do.
And I choose loud.
I choose hustle.
I choose to act big even if the font says I’m small. For now.
P.S. I’m starting something new for entrepreneurs like us. Sign up here to be the first to know when it launches.