The guaranteed way to crush your 2024 goals!

Why do we do challenges like this?

Because the odds are stacked against you.

Goals are hard because Netflix is easy. Goals are hard because Instagram is easy. Goals are hard because YouTube is easy.

At this exact moment, there are 100,000 of the smartest developers, psychiatrists, designers and executives at social media companies desperate to make sure you don’t finish your goals.

Netflix doesn’t want you to get in shape, they want you to binge their next show.

Instagram doesn’t want you to write a book, they want you to feed the algorithm with constant scrolling.

It wasn’t by accident. It was by design.

The world is not built for you to succeed. The world is built for you to shop.

That’s why 92% of all New Year’s Resolutions fail, according to the University of Scranton.

Most people don’t finish their resolutions. But…

We’re not most people.

We’re stacking the odds in your favor.

No resolution is too big or too small to fail-proof, and we have the success stories to prove it.


☑️  Denis doubled the income of his side hustle.

☑️  Melinda opened her first Vegan food truck.

☑️  Stephanie learned to play five Beatles songs on the piano.

☑️  Brandon published a book.

☑️ Alysa hiked rim 2 rim in the Grand Canyon. 


Three days to help you win like these people did.

Day 1: Prioritize Your Massive List of Goals

Day 2: Turn Your Goals into a Checklist

Day 3: Outline the Five Levels of Success

In the challenge, you’ll also receive…

  • ZAccess to a private Facebook community with more than 21,000 people cheering you on
  • ZVideo replays of all the lessons
  • ZThe chance to win some DOPE prizes

Starting is fun, but the future belongs to finishers.
Join this challenge to become one in 2024!

I’m Jon Acuff

I’m a late bloomer who discovered the power of goals in my mid-30s, and now I’m on a furious mission to create the accelerators that I wish I had in my 20s.

Since then I’ve written ten books, become a New York Times bestselling author and INC Top 100 Speaker!

Don’t wait to pursue your dream.

Don’t put off what you love for another day.

Let’s make it happen together!

– Jon

Jon Acuff is the New York Times bestselling author of nine books, including his newest All It Takes Is A Goal.

Published in more than twenty languages, his work is both critically acclaimed and adored by readers. When he’s not writing, Acuff can be found on a stage, as one of INC’s Top 100 Leadership Speakers. He’s spoken to hundreds of thousands of people at conferences, colleges and companies around the world including FedEx, Nissan, Microsoft, Lockheed Martin, Chick-fil-A, Nokia and Comedy Central. Known for his insights wrapped in humor, Acuff shared the stage with an American Icon when he opened up for Dolly Parton at the Ryman Auditorium.

For 25 years he’s also helped some of the biggest brands tell their story, including The Home Depot, Bose, and Staples. His fresh perspective on life has given him the opportunity to write for Reader’s Digest, Fast Company, The Harvard Business Review and Time Magazine.

He lives outside of Nashville, TN with his wife Jenny and two teenage daughters.

Challenge FAQ

What is a challenge with Jon Acuff?

Jon Acuff has held challenges in a private Facebook group and YouTube for years. Welcome to the party! It’s a fast, fun way to learn life-changing lessons. Plus, when you join, you get instant access to the most encouraging group of people on the planet. You’ll be with thousands of other people from around the planet who are working on goals and cheering each other on.

Can I invite my friends?

Yes! You know someone who can benefit from Jon’s challenges. Please have them sign up through the website jonacuff.com/challenge. We want to ensure we can onboard your friends and family properly!

What is the time commitment for this challenge?

Jon will teach live for an hour each day during the challenge. There will be strategies and suggested activities in each lesson, but you can decide how much time you want to invest. There is even optional homework if you want to take it to the next level!

What is the VIP Backstage Access?

For only $67 you will get:

  • 3 BONUS one-hour group coaching sessions
  • Exclusive Q&A Access
  • Lifetime access to the challenge and backstage videos

You can purchase this amazing VIP Backstage Pass Experience upgrade at jonacuff.com/backstage.

What if I can't attend live?

No problem! Half of the participants will attend live, but the other half will watch the video replays we send each day. You’ll have until Monday, Jan 8 to watch the replays or you can enjoy lifetime access to the videos as a member of the VIP Backstage Access.

What if I’m not on Facebook?

Although the private community is a fun part of the challenge, we know that lots of people don’t use Facebook. That’s why we’ll send everyone in the challenge a video link of that day’s lesson so that they can enjoy the content on their own completely outside of Facebook.